Google AdSense Arbitrage: How it works?

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You may be wondering what Google AdSense Arbitrage is all about and how does AdSense Arbitrage works?
Before that let us briefly talk about Google AdSense.

Google AdSense is one of the ways bloggers or website owners make money from their blog. For you to make money from Google AdSense you must have high quality traffic coming into your blog. Google AdSense uses the Cost-Per-Click (CPC) system to pay their publishers.

Now let us now take a look at what Arbitrage means.

What is Arbitrage?

Arbitrage is the buying and selling at the same time but in two different markets in order to profit from price discrepancies.

For example, I bought a service for $2 at a particular market and I sold that same service for $4 at another market. My profit is $2. That is what arbitrage is all about.

Now let’s delve in and look into what Google AdSense Arbitrage is all about and how it works.

What is traffic arbitrage?

This is the process of buying traffic from a source at a lower price in order to make more profit. For example, you bought a traffic using Facebook ads for $50 and the traffic is sent to a page which in return generates $120 for you.

The goal of traffic arbitrage is always about paying less to gain more. Traffic arbitrage is majorly use for those who moentise their blog with ad networks like Google Adsense, Ezoic ads, Adsterra ads etc.

Let’s find out what Google Adsense arbitrage is all about.

What is Google AdSense Arbitrage?

Google AdSense arbitrage is when publishers obtain traffic using paid means, place AdSense ads on their webpage, and, finally, compel visitors to click on the AdSense ads, in turn increases their AdSense earnings.

The most important thing for publishers to understand about Google AdSense Arbitrage is they must earn higher revenue through AdSense ads than the initial expense of buying the website traffic.

The whole idea of Google AdSense arbitrage is to buy the traffic at a much lower rate than what Google AdSense is paying you.

How does Google AdSense Arbitrage works?

Before you can begin Adsense Arbitrage, ensure your blog is displaying Google Ads, if not, sign up for free and wait for approval.

When it comes to adsense arbitrage, most people will think in terms of CPC, for example, if AdSense is paying you an average of $0.50 for a click from the US, then all you have to do is buy traffic at a cheap rate, for example, $0.01 per click.

This means that you just need 1 in 50 visitors that you pay for and send to your website to click on an adsense ad on your site in order to break even and if 2 or more people click on an ad, then that means you’re in profit.

For high CPC, your ad click must be from Tier 1 countries (United States, Canada, Australia, UK, etc).

For Google Adsense arbitrage ensure you place adsense ads where visitors coming to your website can see the Adsense ads and click on it so that you can generate revenue.

Also Read: How to remove AdSense Ad limit

Is Google AdSense Arbitrage legal?

While there is still some contention in the digital advertising industry about the legality of using AdSense arbitrage traffic to monetize a site, traffic arbitrage is not considered illegal by Google. In fact, their monetization and ads policy clearly states that publishers are ‘welcome to promote your site in any manner that complies with our program policies. However, AdSense publishers are ultimately responsible for the traffic to their ads.

So, Google never specifically prohibits buying traffic to your website that has AdSense ads all over.

So yes, it’s not against Google AdSense rules to buy traffic to your website.

However, that doesn’t mean that Google accepts MFA (made for AdSense) websites, and also they clearly don’t want you to send bot and fake traffic to your site and to their ads.

If you’re planning to create an MFA (made for adsense) website, then be prepared to get your AdSense application rejected or your account suspended.

Basically, MFAs are those sites that are clearly poorly made, not of high quality, they don’t offer anything to the user, and they are just plastered with ads all over.

That’s the wrong way to approach things when it comes to AdSense in general, not only arbitrage.

You see, Google wants you to have an actual high-quality website, that provides real information and helps to your readers and users, they want you to have amazing content, not auto-blogs, or crappy rewritten articles by some dude on Fiverr for $5.

In addition to that, your site should look like it’s a serious business. Have all the necessary legal pages (Privacy policy, terms of use, about us, contact, disclaimers, etc) on your site.

Best Niche for Google AdSense Arbitrage?

For Adsense Arbitrage, it is better to choose niches with high cpc, the best niche for AdSense Arbitrage are:

  1. Insurance
  2. Finance
  3. Legal
  4. Health & Lifestyle
  5. Education/Online Education
  6. Travel
  7. Job

However, some niches are also profitable as well. Such niches include;

  1. Entertainment
  2. News

Also Read: How to increase Adsterra earnings on your blog/website

How to Get Website Traffic for AdSense Arbitrage?

It is known that there are two ways to bring traffic to a website: organic and paid. In case of AdSense arbitrage, where the intent is to make quick money, the usual way to get started is by buying paid traffic. This is relatively quicker and requires less effort than organic.

But it is also important for publishers to note that maintaining good SEO and getting organic traffic is what makes a website valuable over a long period of time.

Since now we are talking about how to buy website traffic, here are a handful of sources that can help you get traffic for AdSense arbitrage:

  1. Facebook
  2. Taboola
  3. RevContent
  4. Outbrain
  5. MGID
  6. AdsKeeper
  7. Adsterra
  8. PropellerAds
  9. BingAds

Best wordpress theme for AdSense arbitrage

While AdSense arbitrage involves using advertising revenue to generate profits by driving traffic to your website, it’s important to note that Google AdSense has strict policies regarding ad placements and user experience. It is against AdSense policies to use deceptive practices or misleading ad placements solely for the purpose of arbitrage.

Moreover, it’s important to note that the effectiveness of AdSense arbitrage largely depends on various factors such as niche, content quality, traffic, and ad placement.

That being said, if you’re looking for WordPress themes that are well-suited for displaying ads and optimizing ad revenue while maintaining a good user experience, here are some popular and highly customizable themes that can be use for Google AdSense Arbitrage:

  1. GeneratePress
  2. Astra Theme
  3. Divi
  4. Neve Theme
  5. Kadence Theme
  6. Bimber Theme
  7. BoomBox Theme
  8. Newspaper
  9. MH Magazine
  10. MagXP
  11. Admania
  12. TruePixel
  13. SociallyViral
  14. Ad-Sense Theme by MyThemeShop
  15. The Voux
  16. Genesis Framework with a child theme (e.g., Magazine Pro, News Pro)
  17. Jannah
  18. Sahifa
  19. JNews
  20. Newsmag

Remember that it’s important to comply with AdSense policies and guidelines when implementing ads on your website. Additionally, optimizing your content and focusing on driving quality traffic will have a positive significant impact on your AdSense earnings.

In Conclusion

AdSense arbitrage can be a great way to make money online, but it is a bit of a hard job and it’s definitely not for everyone, especially if you don’t have a few hundred dollars that you can afford to lose.

It is certainly way harder than affiliate marketing in my opinion, simply because of the risks involved, both financially and with getting your AdSense account suspended.

As I said before, it is not illegal or against Google’s rules, for you to buy traffic to your AdSense website.

It’s just that you need to be careful with all the things that are involved, including your website, your content, your AdSense ad placements on the website, the ad networks you’re buying traffic from, filtering bot traffic etc.

Remember the warning that I gave you at the beginning of this article, you might lose all your money and even worse your AdSense account.

Even though I’ve been doing this for over 5 years now, and know multiple persons and online marketers that are earning even millions per year with this method, that doesn’t mean things can’t change in the future or Google won’t suspend your account if you’re not careful and don’t follow their rules.

This is not about making a quick buck, and scamming Google for a paycheck, if you’re looking for that, well find another blog to read or try doing something else.

You want to build quality websites that become assets that can earn you money for a few years to come. You want this paid traffic to transform not only into AdSense money but into long-time readers, subscribers, followers, and also build organic traffic.

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Emmanuel David

I am the fountainhead of Deluxepreneur. With 7 years of experience, I love to write informative articles on careers, celebrity net worths and also step-by-step guides to our readers. Feel free to contact me if you have any inquiries.

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